Video scripting tips

From Video scripting tips

Produce Client Focused Content

How Being A Sleep Deprived Mum Helped Me Create Client Focused Content

Sleep Deprivation is Torture

When my middle son was a baby I genuinely tried to work out how I could wrangle things so I could be looked after. In a hospital, without my children or unhelpful husband. Not my proudest moment. Actually one of my darkest.

I remember standing on the back deck on the phone to some sleep school or other, and hearing that there was a six week wait. Sorry, wha?? Six weeks? Are you joking, you can’t honestly think I can survive another six weeks like this.

I swore. A lot. And she got tetchy with me.

I swore. A lot. And she got tetchy with me Click To Tweet

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21 Video Content Ideas You Can Use in Under 2 Minutes

If you’re not using video already – what’s stopping you?

Fast Video Content Ideas

It’s not a question of IF but WHEN and HOW you use video for your business marketing. But let’s get it right – don’t wing it. Share content that your clients (existing and potential) will love and share with these video content ideas.

It's not a question of IF but WHEN and HOW you use video for your business marketing Click To Tweet

Your Video Marketing Content Made Easy

If you need video content ideas but don’t know where to start, let me help you with a choice of 21 videos (at least) that will get your audience clicking for more.

Choose the top four that work for you, and there’s a month’s worth of one-a-week video to share with your online audience.

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5 Facts to Cure Your Fear of Video Marketing

Stop looking like a deer in the headlights. You CAN use video to grow your business.

I want you to lose the fear of video marketing. Whether it's Facebook Live, pre-recorded video, webinars or e-course tutorials.

Video helps your clients get to know and love you and your message. It makes them more likely to buy your product or service. People have an emotional response to video that they don't have to words on a page.

It's the next best thing to meeting you in person (and for the introverts - the BEST thing!) Click To Tweet

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Nerve Busting Tips for Video Marketing

Don't Panic!

I know you're thinking you can't do video marketing for your business because you're just too nervous. You feel paralysed. You hate public speaking, you don't want to hear your own voice, you don't like how you look.

You have a tight feeling in your chest, clenched fists, shoulders and neck in a knot.

Am I close?

Well, not only am I going to convince you to give it a go, but with my nerve busting tips, you'll be unstoppable.

You have a tight feeling in your chest, clenched fists, shoulders and neck in a knot. Click To Tweet

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Improve Your Video Marketing With One Sentence

Video Marketing is Key to Your Online Presence

You're familiar with the stats, you see the competition getting out there - but where do you start?

Ever watched a video and pressed stop because the content wasn't anything like the tile? Or the presenter rambled or didn't get to the point? Well here's a simple video marketing tip that will help you stand out from the crowd. 

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Camera Ready Checklist

About to press record? STOP!

You're just a few short steps away from Lights! Camera! Action!

Let me just say that this post is NOT intended to make you feel being camera ready is all too hard. Quite the opposite. If you take just a couple of minutes going through your camera ready checklist, it'll save you time and energy in recording and editing videos. You can get your videos to market in less time, with less stress. Let your ideal clients find you, and hear your message.

If you take a couple of minutes going through your camera ready checklist, it'll save you time and energy in recording and editing videos Click To Tweet

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Tips For More Camera Confidence

Want To Improve Your Camera Confidence?

You may already know, but in case you don't:

  • Facebook has recently (Q3 2015) released figures showing that there are now 8 million video views on Facebook each day (yes folks you read that correctly).
  • 75% of business executives watch work-related videos at least weekly
  • Having the word "video" in your email subject line increases click-through rates by 65%

You need to get involved in video marketing and Facebook Live. Yesterday.

Need help building your camera confidence? You're in the right place.

You need to get involved in video marketing. Yesterday. Click To Tweet

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How a wedding made me a better presenter

The pressure of the wedding speaker

When I was young I was invited to speak at my best friend’s wedding.

We were 20. I was honoured (and afraid) to be reading a poem her late father had written for her mum (so no pressure).

Typically, I was running late. I drove into the carpark and ran into the church.  

The minister had already announced me (the first wedding speaker). I had to go straight to the front of the church, stand behind the lectern, and SPEAK. 

I was so out of breath. At first no words would come out.  

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Three must do tips to calm nerves

Get sweaty palms thinking about standing in front of the camera? Just weak at the knees imagining saying something to that little black dot on the top of your computer? You're not alone, and there are ways to make sure you have calm nerves to get that video done today! 

  1. Take a big deep breath to calm nerves 

    – right down in the bottom of your lungs. Yes, you might look like a bit of a weirdo but nerves are your body’s way of getting you prepared to run away from or have the fight of your life with some perceived threat – in this case staring at the camera and speaking. Taking a deep breath signals your brain to release feel good hormones so your heart rate can go back to normal, your breathing can normalise, and you can get on with what you are doing without feeling panic stricken

  1. Be prepared

    You MUST have a script, you need to know what you are going to say. Don’t wing it, it might only take you an hour to get a script together, and it guarantees you are camera confident. It’s as easy as writing down what you want to say, SAY IT OUT LOUD to see if it makes sense and you feel okay saying it (use your iphone/android voice recorder, it is an awesome tool) and tweak it as you go

  1. Rehearse

This is a must do – if you want calm nerves this will make you confident in your words, and make your body language say “listen to me I know what I am talking about.” Do it in the car when you are driving, in the shower, when you're doing the dishes, vacuuming, drying your hair or on your voice recorder – however you do it, just do it because it makes all the difference to your confidence. The more you rehearse the less rehearsed you sound – true story!

Cheers
Jenny

calm nerves mean camera confidence